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Welcome to "SUCCESSPATH SELLING SERVICE ORIENTED SELLING", a site designed to "Revolutionize Your Approach To Sales and Marketing" . Our goals are to offer ideas and resources that will help you make increasingly high levels of income by offering increasingly high levels of service. This site is for corporate sales and marketing professionals, small business owners who sell, and direct marketers. It is for anyone who is tired of the old, manipulative "me first" and "get all you can" methods. Servant sales people sell their products, services, and themselves with refreshing and sometimes radical "How Can I Serve You?" attitudes and strategies. It is our hope to offer new, contemporary, fresh approaches, integrated with timeless principles that will give your customers "WOW" Experiences". In the process we hope to lead you toward tremendous career success, satisfaction, and significance. Topics we cover include all parts of a sales presentation, time management, creativity, people skills, competition, attitude and more... all from our unique "Servant Selling" perspective.



Thursday, March 27, 2008

Perspectives That Serve #3 - Ambition

Ambition is an attitude some of us are ambivalent about. We are not sure if it’s a good thing or a bad thing. Sometimes we think a little of both. I guess it’s true that ambition can drive us to do good things and bad things. It needs to be tempered and modified by some of the other mind sets we are going through.

That being said, ambition, when tempered and directed can be a wonderful attitude to cultivate. Often we think of ambition solely in connection with money. But this doesn’t have to be the case. Ambition can be connected up altruism. I don’t think it too much of a stretch to say that Mother Theresa was ambitious. So I would encourage you to cultivate the attitude or mind set of ambition. Just make sure you are ambitious to do good things with your life that involve serving others.

Ron Willingham talks about what he calls “Achievement Drive”. He says, We release achievement drive when we have a balanced view of selling that is expressed by these attitudes:

1. I feel a professional responsibility to create as much value for a customer as possible.

2. I know that I will, and should be, rewarded to the degree that I create value for other customers.

3. So I will focus on creating as much value as possible for clients, knowing that I’ll be rewarded accordingly.


Ron is right on the money here, both figuratively and literally. I would only add that this is something that works over time and not necessarily in the immediate of every single customer exchange. Don’t walk out and say to your customer, “I provided the value, now where’s my reward”. It doesn’t work that way.

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The Purpose of this letter is to describe the benefits I enjoyed from my coaching experience with Dale Cobb. I had a very specific issue, which I needed help getting over the hump with. Our conversations were very helpful in keeping me on track and getting me to the finish line. I believe that Dale is a keen observer of the human condition and has the ability to reflect back an individuals thoughts and goals as one strives for success. I found the services offered by Dale to be timely and effective. In the future, I am sure I will be presented with challenges that require outside assistance. When that time comes,

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