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Monday, March 17, 2008

Did Jesus Make Sales Calls?


This week is Holy Week or what I prefer to call Power Week in the Christian Faith. Next Sunday, millions will celebrate the resurrection of Jesus Christ as they attend mass and church services around the world.

My posts for the next five days will look at what Jesus might teach us about how to live in business and especially in the profession of selling. Did Jesus make sales calls? Did he go out and knock on doors to drum up business? I don’t think that’s a stretch. Until around the age of 30, he worked in a carpentry business and was likely self employed for at least some of that time. Most of the guys he hung out with were small business types who undoubtedly engaged in marketing on a regular basis.

Most of us, if we think about Jesus at all, probably pigeon-hole him to the religious section of life. I don’t think his first followers were that much different. Yet, I would suggest that maybe there is more here than first meets the eye. One of my very favorite stories about Jesus is found in the Bible and comes from Luke chapter 5.

Luke 5:4-7
4 When he had finished speaking, he said to Simon, “Now go out where it is deeper, and let down your nets to catch some fish.”
5 “Master,” Simon replied, “we worked hard all last night and didn’t catch a thing. But if you say so, I’ll let the nets down again.”
6 And this time their nets were so full of fish they began to tear!
7 A shout for help brought their partners in the other boat, and soon both boats were filled with fish and on the verge of sinking.

So… get the picture. Jesus is finishing up a sermon that he gave while standing in a boat out on a lake and he gives Simon (who many of us know us Peter) a business tip. You can almost hear Simon say, “Jesus, you stay in the religion department. I think I know the fishing business.” But Peter relents, takes Jesus advice, and ends up with what was probably the best day of fish sales in his whole career.

Let’s take a couple of days and check out what Jesus might offer that would help your business and sales career. HWJS… How Would Jesus Sell?
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