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Thursday, September 25, 2008

Attitude Shaping and Shifting: Laugh



The study of humor and laughter, and it’s psychological and physiological effects on the human body is called gelotology. Who knew?…. In 1979, writer Norman Cousins wrote about how laughter helped him recover from a serious illness. He took Marx Brothers films and watched them on a daily basis. Since then, numerous studies have tended to support the value of humor in treating everything from colds to cancer. Even the Bible tells us in Proverbs 17:22 “A cheerful heart is good medicine, but a broken spirit saps a person’s strength. "

But it doesn’t take a scientific study to know that laughter changes your mind body state for the better. Increase your time laughing and it’s almost guaranteed that you’ll improve your outlook and attitude. And like any lifestyle, laughter can be cultivated as a habit.

Here are a few suggestions:

1. Hang out with other laughers and people who are fun. Laughter like yawning and lots of other things is contagious.
2. Learn to find the funny side to every day calamities. The fender bender car accident, the hotel toilet paper holder placed just out of reach, and the stubbed toe all can be laughed at, if not immediately, then shortly there after. Most of us, myself included, usually take ourselves way too seriously. There is a huge difference between lumpy oatmeal and a lump in our breast but often we react to them just the same.
3. Collect a few good comedy albums. I don’t think I’m a prude but I suggest staying toward the cleaner end of the comedy spectrum. I won’t argue that some of the other comedians aren’t very funny because some are. I just think that in the long run you’ll be happier and healthier if what you laugh at is clean. I’m not just talking about language and sexuality. Put down humor isn’t a good idea either. I grew up listening to Don Rickles. But like a lot of things, it’s all fun and games until some one gets hurt. The person that listens to put down humor can quickly slip into putting their spouse and kids down to get laughs at their expense. This can do serious damage.

My favorite style of comedy is observational which is what Jerry Seinfeld is so great at. He does a whole thing about cotton balls and how women need thousands and men don’t seem to need any. He sees the funny side of things we all see but don’t really pay attention to. Jay Leno and David Letterman do observational humor often about the news of the day. If you want to get inside the head of some of the comic greats Laugh.com has a whole series of interviews. My favorites are the Seinfeld interview and the Johnny Carson Interview.

To try some fresh comedy you may not have heard, check out albums by Jeff Allen, Michael Jr., Gilbert Esquivel, Brad Stine, Thor Ramsey, Ron McGehee, and Kerri Pomarolli. Their albums are all available on Itunes.

Lastly, start your day in the comic section of the newspaper. Some days it’s one of the few positive things you’ll read there. I recommend clipping and collecting your favorites. I have several hundred collected on the topic of selling alone and sometimes use them to introduce a topic in sales training. My favorites are Frank and Earnest, The Far Side, Herman, Ziggy, Peanuts, Bizzaro, and Dilbert. I also keep my eye out in the Wall Street Journal and various business magazines.

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Comments On Coaching and Classes

The Purpose of this letter is to describe the benefits I enjoyed from my coaching experience with Dale Cobb. I had a very specific issue, which I needed help getting over the hump with. Our conversations were very helpful in keeping me on track and getting me to the finish line. I believe that Dale is a keen observer of the human condition and has the ability to reflect back an individuals thoughts and goals as one strives for success. I found the services offered by Dale to be timely and effective. In the future, I am sure I will be presented with challenges that require outside assistance. When that time comes,

I will not hesitate to call on Dale for his fresh bright and insightful guidance.


Thank You,
Joe Sexton
Managing Partner
CFR Executive Search
Chicago, Illinois


“Working with Dale has always been rewarding. Dale has always been on the leading edge developing new ways of marketing his products and services. Always willing to try new approaches and follow through... Always convincing.”

Fred Friday, Director of Operations Fundcraft Publishing
Memphis, Tennessee



"Dale has always impressed me with his integrity, marketing insights, compassion and follow through. He thinks outside the box, asks the questions that others fail to ask and has a real heart for training others to be the best they can be. You can count on Dale."

Tim Turner, Owner Turner Strategic
Atlanta, Georgia



“Dale is always the most prepared person in the room. He has the ability to listen and clarify the issue at hand. He is a creative, caring leader. He has always been a joy to work with.”


Beverly Sherman, Owner Creative Connections
Lansing, Michigan


I would like to take the opportunity to offer my recommendation for Dale Cobb. He has the remarkable ability to clearly listen to a problem, understand the issues and suggest a course of action that satisfies the needs of me and my clients. I cannot tell you how many times his advice was precisely what I needed to close a deal or carefully resolve a difficult situation. He is resourceful and creative in his teaching style. Over all he helped me to be more efficient and successful in my career.

Michael Ward

Sacramento, California


It has been an incredible experience for me having you as my coach. As a small business owner I have at times felt isolated and stuck in my own thinking. With your excellent coaching I have been able to expand not only my thinking about existing design practice but about the design and building industry and how I can enlarge my place in it.


Interior Designer
Carmel, California



Dale helped me with exploring perspectives, chunking them down, setting goals, action planning, and overcoming hurdles (professionally and personally). The coaching format has moved me from a dream to implementing an action plan.


Management Consultant
Greenbrae, California



I have found your coaching very helpful. I have been somewhat stuck in my career decisions, but with your understanding and focus I am now moving forward. I am now positive about my direction and the steps I want to take. The coaching has also helped my personal life. I thank you for being there for me now and in the future.

Retired Dentist
Meadow Vista, California


This is one of the most beneficial and rewarding classes I have attended. Thank You.


Comfortable casual feeling....Lots of laughter...Made classes fun and increased learning.


Everything was explained so clearly. I came away from the course having learned a great deal.


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Copyright 2008 Dale Cobb All Rights Reserved

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