Warmer Service

My wife and I often have conversations about companies that offer stellar sales and service. Yesterdays conversation is proof positive that a company can improve the customer experience in meaningful ways regardless of the industry. (Yes, I did get her permission to post this)

Yesterday was the regular mammogram and let me stop right here and encourage you to get the appropriate regular screenings regardless of your gender. When she returned home I asked her how everything went. The best news of course was that the results were clear but then she continued with a glowing report about the experience which apparently was a significant upgrade from previous ones. An associate offered extra clothing to protect her modesty when she had to run to the restroom mid exam. The kicker was that this screening company now offered warmed jells and equipment. I won't go into greater detail... suffice it to say she was elated with the improvement.

We can all improve service and customer experiences regardless of the industry we work in!