When I sell I tend to be an intentionally selective optimist. For example, I never thought it served me to walk into every door believing that I would walk out with a contract that day. Every fiber of my experience told me otherwise and I never saw the benefit of trying to conjure up a belief like this.
My optimism tends to run along the following lines:
I believe that if I make enough sales calls that I will eventually run into to someone who wants to buy.
I believe that when I prepare well, I will present well and 95% of the time win the business. I was usually shocked when I lost on a presentation.
I believe that God has gifted me with the creativity to do business with just about everyone in my territory... over time.
I believe that most of the time I can take a negative customer experience and turn it into a positive customer experience.
I believe that over time I can work with my peers in such a way that they will create positive customer experiences.
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