Integrity may be your best competitive advantage. If not, it’s at least you best sleeping pill. It may be what insures you have a life of friends and family that stick by you.
Let’s get it out there. Salespeople are not at the top of everyone’s mind when asked for a profession noted for integrity. We are right there with politicians which is really a subset of selling. But this is also an opportunity and an easy way to set yourself apart. When the word gets out that you are a person that shoots straight and keeps your word, customers will track you down to do business.
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